Case studies
🇬🇧Brighton, UK· Sage editorial

Still Point Yoga

Find your breath. Find your people.

A calm, editorial site for a boutique yoga & pilates studio — generous whitespace, warm sage tones and a frictionless intro-offer flow that fills the schedule.

stillpointyoga.co.uk
Still Point

Find your breath.

Yoga and pilates in the heart of Brighton. Your first class is £29.

Start the intro offer
01The brief

Boutique studios live or die on atmosphere, but a cluttered site breaks the spell before a visitor ever books. Still Point wanted a space that felt as composed as the studio itself — unhurried, warm, considered — while quietly capturing the £29 intro-offer signup and taking class-pass payments in GBP.

02What we built
  • Marketing site with a restrained, content-led layout — classes, teachers, intro offer, pricing, studio, journal.
  • Class schedule + booking — live timetable, class-pack and drop-in booking, and intro-offer capture.
  • Class-pass & membership checkout via Stripe (GBP) — 5/10-class packs, unlimited memberships, CRM-sent pay-links.
  • 4 free tools — class-pack value calculator, goal & style finder, BMI estimator, membership cost comparison.
  • Teacher profiles — training lineage, styles taught, and a per-teacher class link.
  • Workshop & retreat sign-ups — limited-capacity intake with automated confirmations.
  • 24/7 AI assistant answering on styles, levels, pricing and "book your first class".
  • Member dashboard + 12-module admin CRM — leads, members, classes, payments, messaging, automations, content, reviews, reports, chatbot inbox.
  • Review automation + gentle follow-ups — intro-offer reminders, post-class review requests (email + SMS).
The design — “Sage editorial

Calm and considered: warm cream paper, soft sage accent and a light elegant serif over a lot of air. Reads like a studio that values stillness. Full light + dark.

Type: Fraunces · Work Sans

Lead-gen tools
  • Class-pack value calculator
  • Goal & style finder
  • BMI estimator
  • Membership cost comparison
Under the hood

Next.js 16 · Neon Postgres + Drizzle · Clerk · Stripe (GBP) · Resend + Twilio · OpenRouter AI · Vercel. Encrypted data, card data never touches the site, authorization on every action.

Built to

Hold the studio's calm the moment a visitor lands, capture the intro-offer signup without friction, and keep the schedule full.

Ready when you are

Find your business.
Then grow it.

Pick a package, hit checkout, or book a 15-minute call if you'd rather have a human walk you through the scope. Either way, we'll be writing copy by next week.